Purple Style Labs, India's leading luxury fashion house, encompasses eminent labels such as Wendell Rodricks and Hemant Trevedi, along with the in-house magazine, First Look. Bringing together exceptional houses with an online and offline presence, we strive to create your favourite destinations for discovering renowned and emerging Indian designers, both nationally and internationally.
Guru of Minimalism, Pioneer of Resort Wear in India, and revivalist of the Kunbi saree – Wendell Rodricks was an internationally acclaimed fashion designer, author, and activist. Conferred the Padma Shri – the country’s fourth-highest civilian award – in 2014, Rodricks was at the forefront of India’s fashion evolution. His eponymous label, launched in 1989, boasts an unrivalled legacy, now propelled by Purple Style Labs.MORE DETAILS
Having been in the fashion industry since the early 1980s, Hemant Trevedi has worked closely with several clothing & textile companies as a senior design consultant. He has also been the Executive Fashion Director at Sheetal Design Studio (India’s fashion plaza). In 2021, he launched his eponymous label under luxury fashion house Purple Style Labs.MORE DETAILS
First Look Magazine redefines the nexus of fashion & lifestyle with a burst of new and compelling narratives. It guides new-age consumers through the convergence of the retail and digital landscape, and is a vibrant quarterly celebration of design talents, innovation, inspiring decor, culture, and travel.READ ALL MAGAZINES